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Why invest in wine?

When we started our winery SubRosa it seemed like a no-brainer. Adam is an amazingly talented winemaker – why not share his talent with the world.

An experienced wine communicator friend of mine gave me some sound advice, “Making wine is the easy bit, selling it is the hardest part”. 

And she was right. Building a wine brand is not an easy task. It takes time to be respected for making quality wine that delivers value for money and continues to thrive for years in the cellar.

We’re grateful for the support the Victorian State Government has provided us in building our business.

In 2018, they invested in SubRosa wine through their Wine Growth Fund. 

The grant helped us evolve our digital presence and launch subrosawine.com. The impact of their support will be long lasting. Thank you Victorian State Government! 

Nancy Panter